Lex Creative
You've earned your credibility, your brand should show it. You're growing, leading, and showing up, every single day. It's time your brand and website worked just as hard.
YOUR NEW
brand partner
Welcome to Lex Creative Studios, A strategy-led design studio for women who are ready to build brands that match their excellence.
We build elevated, personality-rich brands and websites for women entrepreneurs who’ve outgrown DIY and are ready for a brand identity and digital presence that reflects who they're becoming, not just who they've been.
Our work is rooted in your essence, not just your expertise, because the most compelling brands aren’t built on credentials alone, but on clarity, conviction, and character.
You’ve earned your reputation through excellence. Our job is to make sure your online presence communicates that excellence immediately, so you’re not overlooked, underestimated, or blending in with people who simply look more polished. This is what it looks like when your brand finally catches up to you.
Our
Services
Design support for the next level of your business.
Whether you need a clean, confident identity, a website you’re proud to share, or the full brand transformation, we’ll meet you where you are, and build what your next level requires.
Branding
Brand Strategy
LOGO SUITE DESIGN
Visual Identity SYSTEMS
Brand Guidelines
Digital
Website Strategy & Sitemapping
UX / UI Design
website design
Website Development
ART DIRECTION
Photoshoot Creative Direction
Visual Story Planning
Visual Asset Coordination
CREATIVE PARTNERSHIP
Sales & Launch Page Design
Brand Expansion Design
Speaking & Presentation Decks
Campaign & Offer Assets
Collaborative Design Process: We lead with brand discovery, then design a brand and website that feels premium, personal, and unmistakably you.
Our
PROCESS
01
Consultation Call
We start with a focused conversation to understand your business, goals, and what your brand needs to communicate at first glance. You’ll leave knowing the clearest next step—brand, website, or both.
Includes:
Vision + Goals
Audience Alignment
Project Scope Recommendation
02
Brand Discovery
This is where depth happens. We define your brand’s essence and creative direction before a single design decision is made.
We clarify your positioning, personality, visual aesthetic, and messaging tone. Then we map out your photography art direction so every image supports the strategy.
Includes:
Creative Direction
Brand Personality + Positioning
Photoshoot Art Direction + Planning
03
Design
Every layout, type choice, and detail is intentional, built to increase trust, authority, and conversion.
Includes:
FULL BRAND IDENTITY
Custom Website Design
Cohesive Visual System
04
Launch with Support
We don’t disappear at launch. Your site is built, refined, optimized, and delivered with guidance so you feel confident owning it.
You walk away with a brand that matches your excellence, and the support to use it well.
Includes:
Website Build + Optimization
POST-PROJECT LAUNCH SUPPORT
Training + Next Steps
“I was doing business but knew that proper branding could take my business to another level.
The type of person that I wanted to work with would expect to see a more competitive brand.
Since working with Alexis my brand is primed to be the leader in my space. It is clear what my business is, who I am, and whom I serve. This level of clarity in my brand and elevation in my designs have positioned me to attract more of my ideal clients!”
Barbara M. Littles, Esq.
ATTORNEY, AUTHOR, BUSINESS COACH
Before working with Alexis, I felt like I was positioned to offer just a service, as an expert. Now I feel like I have a BRAND.
In the simplest of terms, working with Lex Creative has been life-changing.
Dorcas Nakaye
PODCAST STRATEGIST & MANAGEMENT SERVICES
Before working with Lex Creative, I had a business, but did not have a BRAND."
Working with Alexis helped me and my team refocus on our company vision, then translate it into a visual identity that authentically reflects who we are and the work we do.
Soon after rebranding my company, I hired Alexis & Lex Creative to develop my personal brand. Before we even launched, I secured 3 new speaking engagements, and my practice had its highest quarter EVER in services booked. I recommend them 10 out of 10!
Dr. Sarah Vidal-McMurtry
PERSPECTIVES PSYCHOLOGICAL RESOURCES
